Indian FMCG Industry – A Primer
The Indian FMCG sector has seen many developments. Nitin Mehrotra, the author of this book, explores this competitive industry; analyses trends in the context of how companies gain critical market share as well as how economic growth leads to increased purchasing power of people which in turm boosts the FMCG sector. Given are case studies on HLL, ITC Ltd., Dabur India, Colgate Palmolive and Nestle India.
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The UK Fast Moving Consumer Good (Fmcg) Business NEW | US $67.19 End Date: Saturday May-19-2012 10:47:51 PDT Buy It Now for only: US $67.19 Buy it now | Add to watch list |
 | US $225.00 End Date: Wednesday May-23-2012 4:59:04 PDT Buy It Now for only: US $225.00 Buy it now | Add to watch list |
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